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Feedburner's chicklets are used to add the standard "orange radar" button to your blog.  This lets readers to subscribe the RSS feed of your choice.   The information is targeted to Blogger users, but most of it applies to anyone who uses Feedburner. What is a Chicklet, and why you need one: Previously I've explained how to remove the (ugly and confusing) "Subscribe to Posts (atom)" link from your blog , and why RSS / Subscribe to Posts is important to your blog and how to create a Feedburner feed for it . But an RSS feed is useless unless people subscribe to it.  So as well as making the feed, you also need to put something in your blog that lets your readers sign up for it . A standard option for this is the orange square with "radar" markings on it, which many people call a " chicklet " (since it lets your viewer - the chicken? - have access to the feed you are providing). Feedburner also has options for: Using a cus...

The Follow-by-email gadget uses Feedburner's email-subscription service.   It's very easy to add to your blog, but there are some things that you need to think about if you are using it to deliver blog-posts to your followers by email. simple way to give your readers access to blog-updates by email: it delivers a message in their inbox every day that you post. But to decide if it's a good thing to use, to get good value from it, and to troubleshoot any problems, you need to understand a little more about how it works. And, since it uses Feedburner, this means understanding how Feedburner works, too. What is Feedburner The Follow by Email gadget uses a product called Feedburner to manage the list of people who have followed, ie subscribed to your blog.  Feedburner was originally a tool to enhance the RSS subscriptions that website-owners delivered - see Why RSS / Subscribe to Posts is important for your blog   for gosip about RSS.   Very rou...